Targeting men who appreciate a masculine, narrative-driven aesthetic, this design is inspired by the vast forests shared by Romania and Sweden. Mixing elegance with nature’s disorder, it equates the thrill of spotting the elusive ‘king of the forest’ with finding the perfect wine.

A unique die-cut label creates a window into a deep woodland universe framed by a gnarled branch. The centerpiece – a majestic stag embossed in striking gold foil – invites the consumer to pick up and interact with the tactile bottle.